ALMAVE

ALMAVE

ALMAVE

Custom Shopify

Drawing upon the rich heritage of Jalisco’s agave craftsmanship, ALMAVE infuses centuries of distillation artistry into each bottle of their non-alcoholic Blue Agave spirit. We’ve created an ecommerce experience that seamlessly blends cultural storytelling with a user-centric shopping journey on Shopify.

Custom Shopify

Drawing upon the rich heritage of Jalisco’s agave craftsmanship, ALMAVE infuses centuries of distillation artistry into each bottle of their non-alcoholic Blue Agave spirit. We’ve created an ecommerce experience that seamlessly blends cultural storytelling with a user-centric shopping journey on Shopify.

Custom Shopify

Drawing upon the rich heritage of Jalisco’s agave craftsmanship, ALMAVE infuses centuries of distillation artistry into each bottle of their non-alcoholic Blue Agave spirit. We’ve created an ecommerce experience that seamlessly blends cultural storytelling with a user-centric shopping journey on Shopify.

PROJECT OVERVIEW

ALMAVE, co-created by Iván Saldaña and Formula 1 World Champion Lewis Hamilton, combines Saldaña’s expertise in Blue Agave spirits from Jalisco, Mexico, with Sir Hamilton’s innovative approach. This collaboration has resulted in the first premium non-alcoholic Blue Agave spirit, maintaining high taste and quality standards.

Services & Technology

  • UX/UI design

  • Custom theme development

  • Visual design experience prototyping

  • Strategic consultation

  • Accessibility

3 up mobile layout

The Challenge

The project aimed to revolutionize the non-alcoholic spirits industry with Almave. Goals included redefining non-alcoholic beverages, creating an impressive, scalable website, and strategizing for growth. Collaboration with various partners sought to combine tradition with innovation, launching a premium non-alcoholic Blue Agave spirit and establishing a strong online and subscription-based presence.

Almave product detail page
A photo of Lewis
A mobile mockup of Almave

THE SOLUTION

A comprehensive approach was taken, with Portland’s Industry agency helping to develop a visually striking, scalable website. Utilizing Smartrr’s subscription services and Shopify’s blog for cocktail recipes, the project aimed to drive sustained revenue and brand loyalty. The website’s design blended brutalism and motion, generating interest in the spirits industry.

A web layout of a recipe page
A social ad for Almave
Mobile layout showing a cart
Desktop layout showing a hero section

THE RESULTS

ALMAVE’s launch was a significant success, setting new standards in taste, quality, and innovation in the non-alcoholic spirits market. The website, notable for its design and subscription options, facilitated Almave’s ongoing expansion. Collaborations ensured a strong web presence and community building through engaging content, establishing Almave as a non-alcoholic spirits market leader.